Search Engine Optimization, with a Clear Process
SEO doesn’t have to be confusing or open-ended. My approach focuses on building a strong foundation, tracking what matters, and improving your site over time — with clear expectations at every step.
The SEO Process
Step 1: Foundation
We start by getting the fundamentals right.
This includes:
- Technical SEO setup and cleanup
- Analytics and Search Console configuration
- Keyword research tailored to your business
- On-page optimization for structure, speed, and clarity
This phase ensures your site is understandable, measurable, and positioned correctly before investing further.
Step 2: Growth
Once the foundation is in place, we focus on momentum.
This includes:
- Ongoing keyword tracking and performance monitoring
- Content optimization to improve relevance and rankings
- Technical improvements based on real data
- Regular health checks to catch issues early
Growth work is iterative — we adjust based on what’s actually working.andable, measurable, and positioned correctly before investing further.
Step 3: Strategy
For sites ready to invest long-term, SEO becomes more strategic.
This includes:
- Competitor analysis
- Content and keyword strategy guidance
- Priority support and deeper technical review
- Regular strategy check-ins and next-step planning
At this level, SEO supports broader business goals — not just traffic.
How Engagement Levels Work
Every SEO engagement falls into one of three general levels: Start, Grow, or Pro.
These aren’t rigid packages or one-size-fits-all solutions. Instead, they describe the scope, depth, and level of ongoing involvement that make sense based on your goals, timeline, and budget.
We’ll talk through your needs first — and then recommend the engagement level that fits best. Many clients start at one level and move up over time as their website and business evolve.
SEO Start
$399
(Billed once)
Get the foundation right.
Best for new or existing sites that need a solid SEO setup before doing anything else.
Typical outcomes:
- Improved site structure and visibility
- Proper SEO configuration
- Clear keyword direction
SEO Grow
$699
(Billed once)
Build momentum and improve visibility.
Best for businesses ready to attract more qualified traffic and refine their content.
Typical outcomes:
- Technical and content improvements driven by data
- Better-performing pages
- Ongoing insight into what’s working
What’s Included (Details)
- SEO plugin setup and configuration
- Analytics and Google Search Console
- Keyword research
- On-page optimization
- Technical SEO audit
- Core schema and metadata
- Monthly SEO health reports
- Content optimization recommendations
- Technical SEO improvements
- Open Graph and social metadata
- Breadcrumbs and internal linking enhancements
- Competitor analysis
- Content strategy guidance
- Multi-location or advanced schema
- Quarterly performance and strategy reviews
Frequently Asked Questions
These are some of the most common questions clients ask when considering website SEO. If you don’t see your question here, feel free to reach out.
Every website project includes basic SEO foundations, such as clean structure, performance optimization, and search-friendly setup.
Ongoing SEO work — content strategy, optimization, and growth — is available as a separate service for clients who want to actively improve visibility over time.
SEO is a long-term investment. While small improvements can happen quickly, meaningful results typically take several months as search engines evaluate changes.
The focus is on sustainable growth, not short-term tricks.
Yes. SEO services are flexible and can be scaled, adjusted, or paused based on your needs and priorities.
Many clients start small and increase investment as their site and business grow.
